Tech Savvy Copy and Marketing

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When it comes to building websites and optimizing your website for the search engines (search engine optimization), the importance of the meta description tag sometimes is not really clear for a lot of people nowadays. The meta description tag plays a key role in search engine optimization, because it is often used in the actual search result listing. It entices potential visitors to click through and come to your website.

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A lot of friends ask me about what I do for a living. I tell them that I'm in internet marketing. I recently spoke to a neighbor who told me that they were looking for work, as the economy has been tough for them. I honestly am not seeing that in the internet marketing industry. You might consider changing careers if possible, especially because we need more internet marketers out there. Here is a great infographic that shows why you should get an internet marketing education. Click to Enlarge ImageVia:Internet Marketing Courses

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The title tag is one of the most important parts of any web page. It describes what is on the page, and is often used by the search engines in their search results. Here is why the title tag is so important to search engine optimization, and why it is part of my series of search engine optimization 101 blog posts.

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Do you eat out at restaurants? Well, here's an interesting tibit for today. Recently, at a restaurant, a patron was flabbergasted at what was given to them when the check came. It turned out that the restaurant wanted an online review of their restaurant and included an ipod with the check. Read more about it. Standing Dog explores how restaurants and retail stores are using iPods and iPads to add interactivity to the dining and shopping experience.

bhartzer posted a video:

Do you eat out at restaurants? Well, here's an interesting tibit for today. Recently, at a restaurant, a patron was flabbergasted at what was given to them when the check came. It turned out that the restaurant wanted an online review of their restaurant and included an ipod with the check. Read more about it. Standing Dog explores how restaurants and retail stores are using iPods and iPads to add interactivity to the dining and shopping experience.

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I did not realize that this week the number of Google Plus Users reached a milestone of 40 million users. So if 40 million people really have signed up for Google+, where are they? As far as I can tell, they are a very silent 40 million. I mean, really. Where are the 40 million Google + users?

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When it comes to search engine optimization, the search engine ranking factors are important to follow. They steer you in the right direction when creating and optimizing your website. Many of the SEO ranking factors really are just best practices, and even more deal with web design best practices. Here are five more important search engine optimization ranking factors that you probably forgot about.

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Did you know that fresh content on your website is great for search engine optimization, leading to better search engine rankings? Not only do your visitors want accurate information, they want fresh content that's accurate. They want the latest and greatest, the most accurate information that they can get on a subject. Unless they are looking for historical information, which generally will not change over time, you need to wow your visitors with fresh content that's accurate.

bhartzer posted a photo:

Did you know that fresh content on your website is great for search engine optimization, leading to better search engine rankings? Not only do your visitors want accurate information, they want fresh content that's accurate. They want the latest and greatest, the most accurate information that they can get on a subject. Unless they are looking for historical information, which generally will not change over time, you need to wow your visitors with fresh content that's accurate.

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So, you have a website and it's profitable. Well, sort of profitable. Okay, it's not very profitable. But you are getting conversions, right? You are making "some" money. Or you are getting some leads. Whatever your ultimate goal is, one way to make more money or get more leads from your website is to increase your conversion rate on your website. Trust me, there is always room for improvement somewhere. Here is how to increase your conversion rate on your website.

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For search engine optimization purposes, to increase the amount of traffic to your website, you also need to be highly visible on other websites that are on-topic to your website, you need to get links from other websites to your website. That concept has been around for many years now, and overall online visibility is going to continue to be increasingly important in the future. When working on your website's link building strategy, here are 7 tips that you should consider.

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So, what does Justin Bieber have in common with Lauren's dad? I mean really, if you read this headline you would probably not think that they have much in common. But take a look at what really these two, Justin Bieber and Lauren's dad, have in common.

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How do you know whether or not you should renew your domain name? I personally tend to think that if you're in doubt, you should renew it. But, there is a better way. Here are fourteen questions to ask yourself to help you decide on whether your should renew your domain name or not.

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If you have a website and use Google Analytics to track website visitors, it's important to set up funnels in Google Analytics. Funnels will help you understand your visitors' activity more on your website. When you utilize funnels through Google analytics, a basic sign up form on your site, for example, can be assessed at each level. What this means is if you have a 5 step process, you will be able to see what users reached each step. If you are experiencing a drop off at a specific step you can revamp things. Here is how to effectively use funnels in Google Analytics.

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I am not really picking on India here, but I received an email today that is a perfect example of why you should not outsource link building to India. There are so many things wrong with this link building email that you just have to laugh at it.